Friday, January 24, 2020

Robert Penn Warren: Distinguished American Writer and Poet :: Biography Biographies Essays

Robert Penn Warren: Distinguished American Writer and Poet Robert Penn Warren, born in Guthrie, Kentucky in 1905, was one of the twentieth century's most eminent American writers. He was a distinguished novelist and poet, literary critic, essayist, short story writer, and coeditor of numerous textbooks. He was also a founding editor of The Southern Review, a journal of literary criticism and political thought. The primary influences on Robert Warren's career as a poet were probably his Kentucky boyhood, and his relationships with his father and his maternal grandfather. As a boy, Warren spent many hours on his grandfather's farm, absorbing stories of the Civil War and the local tobacco wars between growers and wholesalers, the subject of his first novel, Night Riders. His grandfather, Thomas Gabriel Penn, had been a calvary officer in the Civil War and was well-read in both military history and poetry, which he sometimes recited for Robert. Robert's father was a banker who had once had aspirations to become a lawyer and a poet. Because of economic troubles, and his responsibility for a family of half-brothers and sisters when his father died, Robert Franklin Warren forsook his literary ambitions and devoted himself to more lucrative businesses. Robert Warren did not always have ambitions to become a writer, in fact, one of his earlier dreams was to become an adventurer on the high seas. This fantasy might have indeed come about, for his father intended to get him an appointment to Annapolis, had it not been for a childhood accident in which he lost sight in one of his eyes. Warren was an outstanding student but there were also many books at home, and he savored reading. His father at one time aspired to be a poet. His grandfather Penn, with whom he spent much time when he was young, was an exceptional storyteller and greatly influenced young Red. But both of these men whom he loved had in some sense failed to achieve. By contrast, Warren was determined to achieve, to be successful. During his college years at Vanderbilt, the sense of being physically maimed, as well as the fear sympathetic blindness in his remaining good eye became almost unbearable. At Vanderbilt University he met Allen Tate, John Crowe Ransom, Donald Davidson, and others interested in poetry. As part of The Fugitives, a private group that met off campus, he delved deeply into poetry, and his first poems were published in their short-lived quarterly. Warren had a remarkable capacity for friendship, and he was in touch with these men all of their lives. For years Tate was "first critic" of his poetry.

Thursday, January 16, 2020

Marketing Plan for Pharmasim

A) Executive Summary The management team at the over-the-counter cold medicine (OCM) group of Allstar Brands is looking to utilize revenue generated by Allround to help fund new opportunities in emerging markets. Therefore, it is critical that Allround maintain its market-leading position in terms of market share, profitability, and sales in order to fund these new initiatives. While Allround is a leader in brand awareness and brand most frequently purchased, there are direct competitors to Allround.These competitors offer various products from general cold medicine offerings to single-use medicines. It is likely that these companies will continue to develop new offerings in that arena to have greater coverage across different segments. To defend against these moves, the Allround brand must expand its line, and introduce new products to the market. This will provide an additional area for growth and revenue, allow the company to use the strong brand recognition to help launch the new products, and ensure that the product lineup is meeting current consumer trends and demands.Our sales force works with the channel’s large retailers/chain stores (direct sales) or with wholesalers/retailers (indirect sales) to ensure prominent product placement. Our sales force also works to maintain relationships with the key decision makers at each of these channels. If these relationships are damaged, there is a direct impact to sales and therefore profitability. Our outlined marketing plan will work to strengthen these relationships and allow for a dialog with the channels that will be invaluable for our organization.It is evident that Allstar Brands needs a detailed marketing plan in order to positively progress in the future. Outlined below are the key areas in a marketing plan as well as suggestions for achieving our marketing objectives. B) Situation and Environment Analysis SWOT Analysis Strengths – Allround has the highest brand awareness of any other compet itor. – Allround has the highest market share based on sales revenue for OTC medicine. – Allstar is the market leader in the cold remedy market. Weaknesses – Allround has a low customer retention rate compared to some other competitor brands. Allstar’s current product offering only focuses on the cold category, which is a small portion of the total available market. – Allstar has a small sales force to promote its product. Only 14% of total marketing expenses allocated to sales force. – Product placement in stores is not optimum. – Allround contains alcohol, which is a side effect that consumers dislike. – Allstar has only one product on the market. – Consumer preference is leading to capsule form, and most competitors already supplying in capsule form.Opportunities – Allstar has the ability to tap into another segment of the market by offering a brand extension, such as the cough or allergy segments. -Allstar has the ability to add brand extensions that fit customer needs. -Allstar can remove the alcohol from its product line. Threats -Consumers perceive alcoholic content in OTC medication negatively. -Other OTC competitors are receiving higher doctor recommendations than Allround. -Allround has a lower customer retention rate compared to other competitor brands. Allstar is only focusing on the cold category, which makes up a small portion of the available market. -Product placement in stores not optimal compared to competition. -Introduction of new products by competitors can erode Allstar’s market share. Competitors CompanyAllstarB&BEthikDriscolCompetitor Summary Brand NameAllroundBesthelpExtraDryup Market SegmentColdAllergy/ColdCough/Cold/NasalAllergy/Nasal/ColdDiversified in other market segments Product4-hr multi symptom cold liquid4-hr cold capsule12-hr cold capsule4 hr multi-symptom cold capsuleAll cold medicine in capsule form Price$5. 9$4. 89$4. 49$5. 09Lower MSRP unit price for competitors Market share40. 4%25. 2%19. 5%14. 9%59. 6% Share Cold Sales Revenue$355M$222M$172M$131M$525M Total Sales$355M$286M$395M$255M$936M/$1491(63%) % of Business Related to Cold Sales100%78%44%51% Cold Sales $’s Period 0$355M$222M$172M$130M$879M Total Allstar’s major competitors are B&B, Ethik, and Driscol. All competitors of Allstar’s are diversified into other categories of the OTC market and not dependent upon just the cold segment. This is one area where Allstar can potentially improve its sales and diversify its product lines.Although Allstar has the highest brand awareness, it also has the highest price amongst competitors. The fact that Allround has a strong reputation in the market place due to the product effectiveness allows Allround to maintain a higher price than its competition. All other competitors supply its OTC in capsule form, which is the preferred method of consumption by consumers. Allstar must be aware of the various formulations of the competitors, be selective in considering new products to market, and pay attention to newly offered products and the markets the competitors are targeting.The Allstar team needs to reassess the strategy and approach each period based upon competitor information while maintaining the long-term strategic objectives. Economics Allstar must monitor the economic conditions when deciding the appropriate budget allocations to advertising, sales force, promotion, and discounts. Inflation is a major influential factor that can affect total pricing and the costs of goods sold, which will affect the company’s bottom line. In order to sustain proper pricing, Allstar’s marketing team must monitor inflation and deflation in the market place to determine the optimum pricing strategy.Allstar must adjust its pricing to reflect inflation rates in the market as this will have a negative impact to net income, as costs will continue to rise. Social/Cultural Allstar must focus on the needs of its customers and monitor any changes in the behaviors of its consumers. One factor to consider is the amount of medication in Allround and the perceptions of physicians and consumers. Obtaining recommendations from the medical community is crucial to the success of the product, as some consumers value the advice from physicians.Some doctors may not recommend Allround because of the alcohol content or that the multi-symptom formulation contains too much medicine. Our team must decide the best formulations of OTC medications that meet the needs of the consumers while at the same time satisfy the medical community in terms of medicinal content and brand effectiveness. Allstar must also consider motivational factors to get consumers to continue to buy our products and the appropriate sales force and incentives to motivate the sales force to promote our brand.Some consumers are motivated to purchase based upon coupons. Motivational factors vary for the various sales channels: large grocery stores, mass merchandisers, and chain drugstores are incentivized by turnover and allowances, and independent drugstores by the number of sales people on the account. Allstar must ensure the appropriate allocation and combination of promotion and sales force to ensure our product gets the optimum attention and exposure. Political/LegalThe Food and Drug Administration (FDA) regulates the amount of medication that can be contained in a single dose and the frequency in which a consumer should consume the dosage. In selecting new products, the Allstar marketing team must select products that will avert potential risks for the company. Selecting a product that has not received FDA approval could delay time to market and miss a potential sales window. Introducing a product to the market that has higher than average the recommended ingredients could be a potential risk should the FDA impose stricter regulations on the amount of ingredients.The team will pay close attention to the formulations offered before introducing these to the market place, scrutinize the ingredient type and amount of medication in each, and assess the risk associated to the potential regulation of the product. Natural Environment Climate change is an ongoing concern and can affect the weather patterns and temperature fluctuations, which can affect the health of the population as a whole. Changes in climate could potentially increase or decrease the demand for OTC products. The team must monitor symptoms of consumers and offer products that meet the needs of the consumers.Currently, the most reported symptoms are aches, chest congestion, and coughing. The reported symptoms could potentially change over time and Allstar needs to take into consideration potential changes that could occur based upon changing environmental factors. Technological Allstar is C) Marketing Objectives Allstar’s long-term marketing objectives are: 1)Increase market share 10%+ 2)Increase net income ann ually by 20+ (annual growth) 3)Increase customer satisfaction to at least 60% 4)Increase consumer brand awareness to at least 85%The team will also evaluate results at the end of each period via the performance summary report and adjust the short-term strategy via the various input elements: marketing strategy, marketing mix, pricing, promotion, sales force allocation, target markets and channels. Overall, we will adhere to our long-term plan to achieve our long-term objectives. D) Target Market Prior to determining the best way to market our product, we needed to identify our target market of consumers. In doing so, we sought to identify and profile distinct groups of buyers who might prefer our product over our competitions’ product.Based on this, we aligned our advertising and promotion accordingly. When analyzing the market research, we noticed that young families, mature families, empty nesters, and retired individuals accounted for over eighty-five percent of the cold, cough, and allergy market. Additionally, as Allround treats several different symptoms, it can be appealing to a large market with varying symptoms. Because of this, we used this demographic variable to identify our market. For psychographic considerations, the interests and opinions of the target market were considered. For example, we did not initially target young families.The original formulation of Allround included alcohol as an ingredient. Due to this ingredient, we did not market to young families for fear of an unintentional backlash from this demographic. We were aware that young parents would not approve a pharmaceutical company marketing a cold medicine with alcohol as an ingredient to buyers with young children. When we were able to reformulate our product, we removed the alcohol from Allround’s composition, and added young families to our target market. Another factor we noticed when analyzing the market research was an interest in the effectiveness of the produ ct.We observed that members of our target market (young families, mature families, empty nesters and retirees) were primarily concerned with the effectiveness of a medicine, and had a smaller amount of concern for the price of the product. In other words, we deducted that members of this market group had the socio-economic background that would allow them to purchase a higher priced cold medicine if it was proven to be effective. By including both young and mature families in our target market, we believed we would see an increase in usage. By nature, colds and coughs are contagious.Families living in close quarters are likely to share colds, and therefore increase the need for cold medicine. This was another significant variable we analyzed when identifying our target market. Also, minimal side effects is an appealing attribute of our medication. Both young and mature families have many â€Å"working parts,† and we believe we can effectively target this group by touting our reduced side effects that allow families to go about on their daily routines. Geographic considerations involved reviewing the shopping habits of the target group. We sought to analyze where customers are going to purchase our product.According to the research, our target market shops predominately at grocery stores for cold and cough medicine. Because of this, we will geographically target our market at grocery stores. E) Positioning For value positioning, we are considering several factors to best position our product. We are pleased with the effectiveness of our product in regards to symptom relief. We believe that this will increase value in our product, and result in more satisfied customers. This will also lead to repeat purchases from happy customers, and will increase the likelihood for customers to purchase other Allround products.This will allow us to introduce new Allround products to the market. For positioning in regards to pricing, we are seeking to find the delicate b alance between price and customer-perceived value. As Allround has a large portion of market share, we can factor in high volume of sales in our pricing plan. Higher volume sales can lead to a reduced unit cost and overall, more significant profits in the long term. Because our customers view our product as effective in regards to cold symptoms, we can increase the price a bit to reinforce the notion that Allround may be a little more expensive but overall, it is worth the slightly higher price.Factors also used to determine the price positioning of Allround will also include our competition's pricing, customer satisfaction, and overall brand awareness. As line extensions are introduced, we will elect to use either a market penetration or skimming strategy, depending on the product and target market. The strategy used in the future will be determined after an in-depth analysis of the market and evaluation of the new produce. For Allround's advertising in regards to positioning, we w ill continue to increase the advertising budget.This will allow Allround to remain on the high-end value side of the market while simultaneously keeping pace with our competitors. Allround is in the mature stage, so the advertising message will focus on reminder messages. The reminder message will be used to stimulate repeat purchases and serve as a reminder that Allround is the superior cold medicine. For Allround's promotion in regards to positioning, we will devote a portion of our budget only when needed. Times when our promotional budget will increase will likely be if there is a decrease in Allround's market share, or to combat a competitor's new product.When Allround introduces a line extension, we will not devote the majority of our advertising budget to promote it. Rather, we will aim for a low to medium advertising expense, and carefully direct our message. Line extension advertising will be informative in an effort to create awareness of the product. It will also be used to highlight the relationship the product has with Allround. Because Allround is a leader in the market with heightened brand awareness and consumer confidence, the relationship with Allround can be used to our advantage.When Allround introduces a brand new product, we will use a medium to high advertising expense. The new product will be in the introduction stage in its product life cycle, so advertising will need to be used more. The advertising message for new products will be informative, seek to help customers form a preference for the new product, and reassure customers that the new product is as good as Allround Though advertising strategies vary for Allround, line extensions and new products, we will use the same channel decision strategy for all products. This strategy will be used regardless of the product's life cycle stage.We will maintain a channel sales force according to demand for the products. When a channel segment is experiencing growth, we will increase the amoun t of sales force present at these locations. For Allround, these high-volume sales channels are grocery stores and chain drug stores thus far. Because of this, we have allocated more salesmen at these channels. Our strategy is to continue to monitor the level of sales at the different channels, and increase sales force at channels where sales are growing and/or have the potential for large amounts of growth.F) Product Currently, the Allround brand has the highest brand awareness and conversion ratio amongst its competitors. Consumers view the brand positively and it has the highest market share in OTC cold medicine. The main emphasis on the product is the brand’s effectiveness over the various categories and limited side effects. The medical community is recommending products that do not produce side effects. For this reason, the team has made the decision to market products that do not contain alcohol. Product PositioningAllstar’s value proposition to consumers is to offer products that will meet all their cold medication needs, providing high-quality products with multi-symptom relief without adverse side effects. We feel that with the reputation of the Allround brand, consumers are willing to pay for a high-quality product that meets his or her needs. We will emphasize the following four key areas: 1. High Quality Product/Competitive Price: Offer products that are high quality and at a competitive price to maximize net income up to the point that consumers will tolerate. . Product Benefits: Offer products that will meet the needs of the consumer from a multi-symptom perspective that will make them satisfied with our products and motivate them to repurchase. 3. Product Differentiation: Multi-symptom solution compared to competitors, such as, Besthelp 4. Side Effects: Offer products that minimize negative side effects, such as removing alcohol content to gain more physician recommendations. G) Price The pricing strategy will rely upon the follow ing key factors: 1)Inflation/Deflation 2)Consumer purchase decision criteria )Balancing the tradeoff between price and symptom relief 4)Analysis of competitor pricing / competitor product offering / historical pricing We will monitor the tradeoff graph in the PharmaSim module each period to ensure that we are pricing the product close to the optimal line (price vs. symptom relief). Thus far, we have learned that we need to continue increasing our prices to keep up with inflation and make some manual modifications to the price depending on the previous period’s price increase while monitoring what is happening in the future period regarding the economic factors.Consumers’ purchase decision criteria will be the one of the main decision factors in determining how we price our product each period. We determined that the key element in the consumer purchasing decision is product effectiveness for Allround, which we can measure by customer satisfaction. We need to ensure tha t our product has the highest level of customer satisfaction each period. By linking customer satisfaction with performance-based pricing, we believe we will be successful. Since products offered are at different stages of the product life cycle, we will position the pricing appropriately for each product.As Allround is in the mature stage, we will take advantage of the consumer loyalty and try to maintain an optimum price to reap benefits from this product line to help with the financing of other product introductions. We will price new products competitively using penetration pricing based upon where the competitors are in the market and once consumer loyalty and market presence are established, we will increase the pricing to an optimal level as to maximize net income, while continuing to increase our market share. H) Promotion For Allround, we plan to use a combination of push and pull strategies.For the most part, we will use a pull strategy for Allround as the product is in th e mature lifecycle and we need to continue to advertise and contribute funds to the consumer promotion budget using trial sizes, coupons, points of purchase, and co-op advertising. Our push strategies will include our sales force to help promote the brand and detailers to help obtain recommendations from the medical community. We will use trade allowances as a way of enticing the sales channels to buy at the higher volume by decreasing the lowest volume discount and increasing the highest volume discount.When introducing new products, we will use the same trade allowances as Allround and decrease the discounts once the new products establish a market presence over future periods. We believe that this strategy will help us achieve higher unit sales, as we will entice the channels to buy at the larger volumes as they will benefit from a larger discount. As the new products mature, we will gradually decrease the volume discount to maximize our net income. In period 4, we decided to all ocate 70% of all funds to Allround and 30% to Allround+.As the majority of the sales are still with Allround and the product is still Allstar’s moneymaker, we did not want to allocate too many funds into the new brand Allround+. As we introduce other products, we will establish a long-term strategy of allocating funds as follows to our product line: Allround40% Allround+30% Allright30% Advertising For Allround, we will use various advertising messages depending where we are in the product cycle. We initially will focus on benefits and reminder advertising, as well as continue to use comparative advertising against Besthelp.On new products, our strategy will focus on heavy primary and benefit, with some comparative advertising. As the product ages, we will place emphasis from primary to benefits and reminder advertising. For Allround, the advertising message is â€Å"Relieves Aches, Clear Nasal Congestion, Reduces Chest Congestion, Suppresses Cough, Minimizes Side Effects, an d Won’t Cause Drowsiness. † We added â€Å"Won’t Cause Drowsiness† when we removed the alcohol from Allround and got rid of â€Å"Dries Up Runny Nose† as we already have a message of â€Å"Clear Nasal Congestion,† which could be confusing to consumers.I) Place (distribution) The period zero sales report shows that direct distribution channels are almost twice as much as indirect distribution channels (direct distribution channels account for 63. 4% of sales, while indirect distribution channels account for 36. 7% of sales). Because of this, we will prioritize direct channels for our distribution. The direct channel sales are motivated by volume discount and promotional allowances; these two factors impact overall shelf space for Allround.Volume discount and promotional allowance are factors for indirect channels as well, so we will use this information in our marketing mix with regards to promotion. We will adjust these volume discounts and p romotional allowances after each period to correspond with channel growth rates and sales. J) Evaluation and Control We will employ various methods to evaluate our performance after each period. We determined that an in-depth analysis after each period is essential to maintain our product as a leader in the market. The company dashboard and performance summary will serve as primary tools in this analysis.This is where we will gather information regarding our marketing strategy, mix, promotions, sales force and price; we will use this information to compare how effective we were in achieving the marketing goals aforementioned. Another method we will use to evaluate our performance is by analyzing the percentage of changes in each of our decision points. For example, we will calculate the percentage of growth in our sales force, our product price and our advertising budget. We will then cross-reference these calculations with our overall performance in the period.An increase in price of 3. 5% may cause a negative trend in our market share; because of this, we will look to adjust our price to better capture market share. By performing similar calculations and comparative analysis, we hope to identify any positive or negative trends and adjust accordingly. While changes will occur, our overall marketing approach will not change drastically. We will adjust as our line is extended and new products are launched due to differences in the marketing life cycle of each product, but the core of our marketing strategy will remain relatively unchanged.

Wednesday, January 8, 2020

The Prohibition Of Same Sex Marriage - 1326 Words

Grisales, Estefania Philosophy Paper Tuesday, Thursday 11:15 AM Why Should People Interfere in Someone Else’s Decision of Who to Love?: Same-Sex Marriage In this paper, I argue against the prohibition of same-sex marriage. To begin, the prohibition is a violation of personal freedom. We should respect the freedom each human has to choose who they want to love and who they want to spend their lives with; why should it be somebody else’s decision when is a personal life. Furthermore, it is important to understand that we are unique and have different thoughts, beliefs, religion, culture, sexual orientation and much more aspects that may be different to ours, but at the end, is that what makes the world fascinating. Conclusively, the†¦show more content†¦Same-sex marriage should not be seen as an act of disrespect since is just love, why is it so hard for people to understand that we are all different and we are free and responsible for our own choices. Why are people focusing more their attention on same-sex marriage, instead of creating a law for gun control which is a fact that really affects the country and our socie ty? Personal freedom should be a right that all of us, with no exception, should enjoy and take advantage of. Instead of preventing homosexuals to get married, we should think of a better way to make children understand the importance of morality, love, equality so they grow with a foundation that will make the world a better place. Clearly, opponents do not see it this way. According to them same-sex, marriage is violating the tradition in which relationships and marriage should only be allowed if is compound by a man and a woman since that is the way it is in various countries and it has been this way throughout history. â€Å"The â€Å"traditional† definition of marriage historically did not include gay and lesbian couples, leading to a passionate same-sex marriage debate that raged for many decades.† (Developments). The main argument is that the purpose of marriage is to procreate and it is understandable that a homosexual couple will not be able to give live, for instance,Show MoreRelatedMarriage Is The Voluntary Union Of One Man And One Woman1662 Words   |  7 Pagesâ€Å"Marriage is the voluntary union of one man and one woman†, which has been recognised by law and ceremony essentially in every society for centuries. However, throughout history marriages have taken many dissimilar forms. The Marriage (Same Sex Couples) Act 2013 was passed by Parliament which introduced civil marriage for same-sex couples in England and Wales. The legislation authorised religious institutions to be able to marry same-sex couples at their discretion, safeguarding religious institutionsRead MoreHistorical Background And Todays Situation Of Lgbt Essay1261 Words   |  6 PagesUK: The UK Government lifts the prohibition on lesbians, gay men and bi individuals serving in the military. A Legislation is acquainted with nullification Section 28 in England and Wales. The bill is crushed. Scotland abrogates Section 28. It stays set up in England and Wales.Stonewall s crusade to decrease the period of assent for same-sex relations between men matured 16 is effective as changes are made to the Sexual Offenses (Amendment) Act 2000. 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In some societies, incest is mandatory or prohibited, according to the social class (Bali). In others, the Royal House started a tr adition of incestuous marriages, which were imitated by lower classes (AncientRead MoreArgumentative Essay on Gay marriage672 Words   |  3 Pagesor their own opinion on family values. Gay Marriage: If they like they should be able to put a ring on it. Same sex couples should be allowed to publicly celebrate their relationship in the same way as heterosexual couples. The Human Rights Campaign Foundation states that many same sex couples want the right to legally marry and honor their relationship in the greatest way our society has to offer.... Also same couples should have access to the same benefits enjoyed by heterosexual married couplesRead MoreEssay on Incest Taboo1719 Words   |  7 Pagesdegrees are involved in the prohibitions. Through this paper I intend to further examine the different definitions of incest and I hope to clarify what incest may or may not be. First we must look at why incest is considered harmful to our societies. The primary concern with incest is that the family members are too genetically linked. Inbreeding does not lead to congenital birth defects per se; it leads to an increase in homozygosity, that is, the same allele at the same locus on both members ofRead MoreEssay On Same Sex Marriage1118 Words   |  5 PagesMarriage is an institution governed by societal values. Traditionally, it was defined as a union between individuals of the opposite sex, but this definition has changed over the years. Marriage between people of the same sex used to be regarded as unacceptable because it violated family values. However, this perception changed over time, and people became more open to same-sex marriage. On June 27, 2015, BBC News reported that same-sex marriage had gained legal recognition in all U.S. states. TheRead MoreThe Moral Dilemma Of Sanctioning Same Sex Marriage1085 Words   |  5 PagesSanctioning Same Sex Mar riage Wedding union is both conviction onlook and real obligation between two people, and moreover a complete enunciation of veneration. Of course, social unions between same sex couples are not saw by the administration due to the Obstruction of Marriage Act. Fundamentally, their regular right to be hitched is withheld from them. The Christian prevailing part s effect in government approach and lawmaking is one of the first inspiration driving why same-sex marriage has interminablyRead MoreMarriage Between Tony And Donna926 Words   |  4 PagesAnswer: The marriage between tony and Donna was voidable. Tony would [not] be guilty of bigamy, if either Tony or Donna takes action by filing of a Complaint for Annulment (Massachusetts General Laws Chapter 207, Section 14) that the marriage should be voided for two reasons: 1) The marriage between Tony and Donna was fraudulent; 2) Parties were minor when they misrepresented their ages by producing a computer forged birth certificates to obtain the marriage license without their parents’ consentRead MoreArgument On The Morality Of Adultery1371 Words   |  6 PagesThey might present a situation such as the following one which Wasserstrom uses in his article. It goes like this â€Å"Let us imagine that a husband and wife have what is today sometimes characterized as an â€Å"open marriage.† Suppose, that is that they have agreed in advance that extramarital sex is – under certain circumstances - acceptable behavior for each to engage in†(202). Using this idea they could argue as Wasserstrom does that in such a situation if there were no deception between any of the parties

Tuesday, December 31, 2019

Most Abundant Element in the Universe, Earth, and Body

The most abundant element in the universe is hydrogen, which makes up about three-quarters of all matter! Helium makes up most of the remaining 25%. Oxygen is the third-most abundant element in the universe. All of the other elements are relatively rare. The chemical composition of Earth is quite a bit different from that of the universe. The most abundant element in the Earths crust is oxygen, making up 46.6% of Earths mass. Silicon is the second most abundant element (27.7%), followed by aluminum (8.1%), iron (5.0%), calcium (3.6%), sodium (2.8%), potassium (2.6%). and magnesium (2.1%). These eight elements account for approximately 98.5% of the total mass of the Earths crust. Of course, the Earths crust is only the outer portion of the Earth. Future research will tell us about the composition of the mantle and core. The most abundant element in the human body is oxygen, making up about 65% of the weight of each person. Carbon is the second-most abundant element, making up 18% of the body. Although you have more hydrogen atoms than any other type of element, the mass of a hydrogen atom is so much less than that of the other elements that its abundance comes in third at 10% by mass. Source​ Element Distribution in the Earths Crust

Monday, December 23, 2019

Teenage Girls and Media Essay - 576 Words

Teenage girls receive around 40 hours of media exposure every week. This is the most time that teens spend on an activity other than school and sleeping. Teenage girls are highly influenced by the ideal body image that they see on screen. Girls have a difficult time trying to attain the ideal body image and may diet or develop eating disorders to take control of their weight and body figure. When girls fail to do so, they can become depressed and have a lower self-esteem. However, most of the bodies of models and celebrities are difficult for the average person to attain. In fact, it is so hard that many celebrities have their bodies photoshopped to become slimmer and appear more beautiful. A research team from the Temple University†¦show more content†¦At a very young age girls are exposed to clothing and actions that are of the sexual nature. For example, the clothing retailer Abercrombie Fitch is often criticized for sexually and racially provocative catalogs and designs. They sell thong underwear in children sizes with the words eye candy and wink wink. In the store the sexually provocative teenage- looking models are often shown nude or with minimal clothing. Women are also over sexualised in video games. Female characters are often shown flat machs and perfect breasts while wearing very tight and revealing costumes. In video games, females are often seen as a posession or a prize. An example of this is Lara Croft from the Tomb Raider game. She wears very tight and small pieces of clothing in the game. Also, the girls in video games are often seen as weaker than the men and not as intelligent. They are the damsel in distress that needs to be saved by the men. Not only do advertisements and video games influence girls but also what is played on the television. Teens who watch the more sex on television are twice as likely to beginShow MoreRelatedMedia s Effect On Teenage Girls1196 Words   |  5 Pages Pressure to Look Perfect Growing up surrounded by media brings pressure to teenage girls to have what society defines as the ideal body. As a teenager one wants to fit in with the most popular group. Recent movies like â€Å"Mean girls† and â€Å"16 wishes† have shown the role of the popular girl to be thin, beautiful, and smart. As a media consumer, females assume that if they achieve this look they will become popular as well. Many teenagers go through stressing situations in order to accomplish theRead More Teenage Girls, the Media and Self-Image Essay3098 Words   |  13 PagesTeenage Girls, the Media and Self-Image The beauty of the world has two edges, one of laughter, one of anguish, cutting the heart asunder. -Virginia Woolf Youth is beauty, money is beauty, hell, beauty is beauty sometimes. Its the luck of the draw, its the natural law; its a joke, its a crime. -Ani Difranco The teen magazines began appearing in the fifth grade. They seemed to show up overnight, out of nowhere. At lunch or between classes, groups of girls would cluster aroundRead MoreEssay on How the Media is Affecting Teenage Girls855 Words   |  4 Pageslot of attention toward the media and how its affects young people. Joyce Garity, author of â€Å"Is Sex All That Matters,† and Steve Lopez, â€Å"A Scary Time to Raise a Daughter,† write about how media such as magazines, the internet, and television affects teenagers. Both authors talk about how the media is using sex and violence to sell products, thus leading teenagers to commit wrongful deeds, including lack of using birth control leading to unwanted pregnancy, imitating girls on the magazines, and cannotRead MoreTeenage Girls and Body Image Essay1291 Words   |  6 PagesTeenage girls are at an impressionable time in their lives. Mass Media is a key idea in one of the factors of socialization that become important to teenagers. Teenagers look to the media for a sense of entertainment. Whether it is movies, magazines, or even some aspects of social media, teenagers get a lot of influence from the media’s message. The problem with this is the media has a specific way of doing things and can be negative to a susceptible teenage girl. Media’s way of portraying a womanRead MoreEssay on The Influences of Media on Establishing Teenage Identities 1717 Words   |  7 PagesCULTURE IN A YOUNG TEENAGE GIRLS LIFE Introduction As teenage girls seek to establish a sense of self, teens may experiment with different roles, activities and behaviors. This is an important process of forming a strong identity and developing a sense of direction through life. Mass media plays an important role in shaping the youth culture. As we all know that in the current modern society, internet, television and magazines has become the inseparable elements of a teenage girl’s life. InternetRead MoreThe Problem Of Teenage Girls1343 Words   |  6 Pagesfor teenage girls to live up to the standards presented to them. Seventy-four percent of teenage girls say there is a lot of pressure when it come to pleasing everyone (Girls Inc, The Supergirl Dilemma). That percentage is astronomically high. Females this young should not have to worry about things as superficial as looks at this age. Teenage years are supposed to be the best years of a person’s life and time should not be wasted on worrying about body image. The pressure imposed on teenage femalesRead More The Medias Influence on Eating Disorders Essay example1100 Words   |  5 Pagesconditions that arise from factors including physical, psychological, interpersonal, and social issues. Media images help define cultural definitions of beauty and attractiveness and are often acknowledged as one of the factors that contribute to the rise of eating disorders (NEDA). The National Eating Disorders Associations website, The Effect of the Media on Body Satisfaction in Adolescent Girls, The Medias Influence on Body Image Disturbance and Eating Disorders, and Dieting Behaviors, WeightRead MoreThe Influence Of Media Reporting On Society s Perception Of Beauty1730 Words   |  7 Pagesis wonderful, so eat the damn red velvet cupcake† ( 2010, page number). It is evident that over the last decade the media has created an image that is unrealistic and unattainable for teenage girls. As such, based upon a macro perspective, the societal roles, s tatus and expectations of young women have been impacted negatively. This paper will analyze how the combination of media reporting, socioeconomics and sociocultural factors contribute to the development of eating disorders as well as howRead MoreTeenage Pregnancy Essay1238 Words   |  5 Pageswhen they hear about the pregnancy of an adolescent girl. Early pregnancy, commonly referred to as teenage pregnancy, is an ongoing crisis throughout the world. However, the United States has the highest rates of teen pregnancy in the world. Since its peak in 1990, teen pregnancy rates have declined by half, but they are still fairly high. According to the National Campaign to Prevent Teen and Unplanned Pregnancy, â€Å"roughly one in four teens girls in the U.S. will get pregnant at least once by theRead MoreMedia s Effect On The Self Esteem Of The Girls1739 Words   |  7 Pages The standard that the media set for the girls is almost impossible to be achieved (Serdar, n.d.). This is pro bably the most dangerous effect that the media brings toward the self-esteem of the girls. It is natural for people, especially girls to compare themselves with other people (Serdar, n.d.). This comparison can be distinguished into 2 types, upward comparison and downward comparison. An upward comparison occurs when the girls compare themselves to someone who seems to be better than them.

Saturday, December 14, 2019

History of Feminism in the 1990’s Free Essays

string(114) " Federal Bureau of Investigation director, William Webster, declared that he saw no evidence of â€Å"terrorism\." Overall, the rights and status of women have improved considerably in the last century; however, gender equality has recently been threatened within the last decade. Blatantly sexist laws and practices are slowly being eliminated while social perceptions of â€Å"women’s roles† continue to stagnate and even degrade back to traditional ideals. It is these social perceptions that challenge the evolution of women as equal on all levels. We will write a custom essay sample on History of Feminism in the 1990’s or any similar topic only for you Order Now In this study, I will argue that subtle and blatant sexism continues to exist throughout educational, economic, professional and legal arenas. Women who carefully follow their expected roles may never recognize sexism as an oppressive force in their life. I find many parallels between women’s experiences in the nineties with Betty Friedan’s, in her essay: The Way We Were – 1949. She dealt with a society that expected women to fulfill certain roles. Those roles completely disregarded the needs of educated and motivated business women and scientific women. Actually, the subtle message that society gave was that the educated woman was actually selfish and evil. I remember in particular the searing effect on me, who once intended to be a psychologist, of a tory in McCall’s in December 1949 called â€Å"A Weekend with Daddy. † A little girl who lives a lonely life with her mother, divorced, an intellectual know-it-all psychologist, goes to the country to spend a weekend with her father and his new wife, who is wholesome, happy, and a good cook and gardener. And there is love and laughter and growing flowers and hot clams and a gourmet cheese omelet and square dancing, and she doesn’t want to go home. But, pitying her poor mother typing away all by herself in the lonesome apartment, she keeps her guilty secret that from now on she will e living for the moments when she can escape to that dream home in the country where they know â€Å"what life is all about. † (See Endnote #1) I have often consulted my grandparents about their experiences, and I find their historical perspective enlightening. My grandmother was pregnant with her third child in 1949. Her work experience included: interior design and modeling women’s clothes for the Sears catalog. I asked her to read the Friedan essay and let me know if she felt as moved as I was, and to share with me her experiences of sexism. Her immediate reaction was to point out that â€Å"Betty Friedan was a college educated woman and she had certain goals that never interested me. † My grandmother, though growing up during a time when women had few social rights, said she didn’t experience oppressive sexism in her life. However, when she describes her life accomplishments, I feel she has spent most of her life fulfilling the expected roles of women instead of pursuing goals that were mostly reserved for men. Unknowingly, her life was controlled by traditional, sexist values prevalent in her time and still prevalent in the nineties. Twenty-four years after the above article from McCall’s magazine was written, the Supreme Court decided whether women should have a right to an abortion in Roe v. Wade (410 U. S. 113 (1973)). I believe the decision was made in favor of women’s rights mostly because the court made a progressive decision to consider the woman as a human who may be motivated by other things in life than just being a mother. Justice Blackmun delivered the following opinion: Maternity, or additional offspring, may force upon the woman a distressful life and future. Psychological harm may be imminent. Mental and physical health may be taxed by child care. There is also a distress, for all concerned, associated with the unwanted child, and there is the problem of bringing a child into a family already unable, psychologically and otherwise, to care for it. In other cases, as in this one, the additional difficulties and continuing stigma of unwed motherhood I feel the court decision of Roe v. Wade would not have been made in 1949. Even in 1973, it was a progressive decision. The problem of abortion has existed for the entire history of this country (and eyond), but had never been addressed because discussing these issues was not socially acceptable. A culture of not discussing issues that have a profound impact on women is a culture that The right of abortion became a major issue. Before 1970, about a million abortions were done every year, of which only about ten thousand were legal. Perhaps a third of the women having illegal abortions – mostly poor people – had to be hospitalized for complications. How many thousands died as a result of these illegal abortions no one really knows. But the illegalization of abortion clearly orked against the poor, for the rich could manage either to have their baby or to have their abortion under safe conditions. (See Endnote #3) A critic of the women’s movement would quickly remind us that women have a right to decline marriage and sex, and pursue their individual interests. However, I would argue that the social pressure women must endure if they do not conform to their expected role is unfair. The problem goes beyond social conformity and crosses into government intervention (or lack thereof). The 1980’s saw the pendulum swing against the women’s movement. Violent acts against women who sought abortions became common and the government was unsympathetic to the victims. There are parallels between the Southern Black’s civil rights movement and the women’s movement: Blacks have long been accustomed to the white government being unsympathetic to violent acts against them. During the civil rights movement, legal action seemed only to come when a white civil rights activist was killed. Women are facing similar disregard presently, and their movement is truly one A national campaign by the National Organization of Women began on 2 March 1984, demanding hat the US Justice Department investigate anti-abortion terrorism. On 1 August federal authorities finally agreed to begin to monitor the violence. However, Federal Bureau of Investigation director, William Webster, declared that he saw no evidence of â€Å"terrorism. You read "History of Feminism in the 1990’s" in category "Essay examples" Only on 3 January 1985, in a pro-forma statement, did the President criticize the series of bombings as â€Å"violent anarchist acts† but he still refused to term them â€Å"terrorism. † Reagan deferred to Moral Majoritarian Jerry Falwell’s subsequent campaign to have fifteen million Americans wear â€Å"armbands† on 22 January 1985, â€Å"one or every legal abortion† since 1973. Falwell’s anti-abortion outburst epitomized Reaganism’s orientation: â€Å"We can no longer passively and quietly wait for the Supreme Court to change their mind or for Congress to pass a law. † Extremism on the right was no vice, moderation no virtue. Or, as Hitler explained in Mein Kamph, â€Å"The very first essential for success is a perpetually constant and regular employment of violence. † (See Endnote #4) This mentality continued on through 1989 during the Webster v. Reproductive Health Services (109 S. Ct. 3040 (1989)) case. The Reagan Administration had urged the Supreme Court to use this case as the basis for overturning Roe v. Wade. † (See Endnote #5) It is disturbing that the slow gains achieved by the women’s movement are so volatile and endangered when conservative administrations gain a majority in government. To put the problem into perspective: a woman’s right to have an abortion in this country did not come until 1973. Less than two decades later, the president of the United States is pushing to take that right away. It seems blatant that society is bent on putting women in their places. From the above examples, it appears American culture prefers women as non-professional, non-intellectual, homemakers and mothers. This mentality is not easily resolved, because it is introduced at a young age. Alice Brooks experienced inequality on the basis of her race and her sex. In her autobiography, A Dream Deferred, she recalls the reaction of her father when she brought up the idea of college to him: I found a scholarship for veterans’ children and asked my father to sign and furnish proof that he was a veteran. He refused and told me that I was only going to get married and have babies. I needed to stay home and help my mother with her kids. My brother needed college to support a family. Not only was I not going to get any help, I was also tagged as selfish because I wanted to This is another example of women being labeled as selfish for wanting the same opportunities as men. Alice Brooks is a very courageous woman; seemingly able to overcome any oppression she may encounter. During her presentation to our class, she said that â€Å"women who succeed in male dominated fields are never mediocre – they are extraordinary achievers. † Her insight encapsulates uch of the subtle sexism that exists today. I feel that no one can truly be equal in a society when only the â€Å"extraordinary achievers† are allowed to succeed out of their expected social role. This attitude of rising blatant and subtle attacks on women’s civil rights is further exemplified in recent reactions to affirmative action plans. These plans have been devised to try to give women and minorities an opportunity to participate in traditionally white male dominated areas. However, we see the same trends in legal action for the use of affirmative action plans as we saw in the 980’s backlash against the Roe v. Wade decision. A few interesting points were presented in the case, Johnson v. Transportation Agency, Santa Clara (480 U. S. 616 (1987)). Mr. Paul E. Johnson filed suit against the Santa Clara County Transportation Agency when he was denied a promotion, feeling the company’s affirmative action plan denied him of his civil rights. Some interesting facts were presented in this case: Specifically, 9 of the 10 Para-Professionals and 110 of the 145 Office and Clerical Workers were women. By contrast, women were only 2 of the 28 Officials and Administrators, 5 of the 58 Professionals, 12 of the 124 Technicians, none of the Skilled Crafts Workers, and 1 – who was Joyce – of the 110 Road Maintenance Workers. The above statistics show women have been considerably underrepresented at the Santa Clara County Transportation Agency. These numbers are not uncommon and are found throughout business. It is interesting to note the current popular perception is that affirmative action precludes white males from finding employment with companies that implement these plans. The truth is in the numbers, however. The fact that Mr. Johnson felt he was denied his civil rights because an equally qualified woman was given a promotion, instead of him, is just a small window into the subtle sexism that exists today. Most critics of affirmative action do not consider the grossly unequal numbers of men in management and professional positions. Secondly, it never seems an issue of debate that a woman may have had no other previous life opportunities in these male dominated areas. I do not intend to argue that affirmative action is good or bad, but only wish to point out that the current backlash against these programs is heavily rooted in sexism and racism. Often blatant violence or unfair acts against a group of people will cause that group to pull together and empower themselves against their oppressors. The women’s movement has made large steps to eliminate many of these blatantly sexist acts in the last century. Now the real difficulty is upon us: subtle acts of sexism and the degrading social roles of women in today’s conservative culture. Alice Brooks so eloquently described her experiences with inequality, stating, â€Å"the worse pain came from those little things people said or did to me. † As these â€Å"little things† accumulate in the experience of a oung woman, she increasingly finds herself powerless in her relationships, employment, economics, and society in general. The female child has as many goals as the male child, but statistically she is unable to realize these goals because of the obstacles that society sets in front of her. Society and media attempt to create an illusion that women have every right that men enjoy. However, women will never be equal until the day female scientists, intellectuals, professionals, military leaders, and politicians are just as accepted and encouraged to participate in all of society’s arenas as males. How to cite History of Feminism in the 1990’s, Essay examples

Friday, December 6, 2019

FEU Admission Policies for incoming Freshmen free essay sample

The result of the qualifying examination is final and not subject to appeal; no retakes are allowed. Non qualifiers shall be advised to shift to another ABS major. Non qualification after this first qualifying examination is a permanent disqualification from the ABS-IA program. 4. To remain in the ABS-IA program the student must meet all of the following requirements: A. AWG of 2. 0 or better in all accounting, law, and taxation subjects, with no grade lower than 2. In any of these subjects B. Students may continue in the program only if the non-qualified subjects are re-enrolled and the required passing grade is attained. C. Pass a comprehensive examination at the end of each academic year covering all major subjects in the year level for the academic year; unsuccessful examinees may be advised to shift to another major, re-enroll some courses, or retake the examination.Students who do not meet the grade requirement are barred from taking the comprehensive examination. We will write a custom essay sample on FEU Admission Policies for incoming Freshmen or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 5. All 4th year ABS-IA students who have completed all course requirements shall be eligible for graduation with the ABS-IA degree. To be admitted to 5th year BBS Accountancy, the student must pass a written comprehensive examination to be taken at the end of the Thayer, ABS-IA, Non-qualifiers may retake the comprehensive examination any number of times to qualify for 5th year ABS 6.To qualify for graduation with the ABS degree, the student must pass a comprehensive written examination at the end of the 5th year; non passers may retake the examination any number of times until finally qualified. Students who fail for the third time shall re-enroll at least 6 units of 5th year subjects as recommended by the Dean or Associate Dean. Passing the written comprehensive examination is an absolute requirement for graduation.